I spent the last week and a half fashioning two PSAs for the City of Stillwater as part of my job at TV23. My boss always comes to me yelling that we have a week to make PSAs. I hear about them for the first time, and then I have a week to make something.
So, the City of Stillwater is rolling out new trash carts in April to all citizens for weekly pickup. I had to find a way to portray these carts. We had some old footage but it’s mostly a corrupt FLV file (why FLV I’ll never understand). I shot some new footage of the different sizes with the Canon 7D and 10-22mm wide-angle lens. We had terrible ice outside, so I had to shoot inside the studio (please don’t blame me for this, it has to better than nasty ice).
I got both scripts approved and editing began. I voiced the size PSA, added a color filter and be doned with it. Problem I still cannot figure out: the horizontal line that stutters during a pan of the carts. Help.
For the second PSA (Park It, Point It, Space It), I drew up some sweet graphics in After Effects and motioned them the best way I knew how. I was actually pretty pleased with the outcome. I’m starting to get a hang of this. I had my girlfriend voice this one (she was happy to do so). The script changed after we had finished it, so I had to re-record one line of audio with different last-minute equipment (so the sound isn’t as good).
I finished these suckers up, got approval and sent them to Suddenlink to nab some regional airtime on all channels. Pretty sweet exposure!
Tags: 10-22mm, after effects, Canon 7D, city of stillwater, podgevision, problems, suddenlink, trash cart, travis tindell, tv23, voiceover